Who said sex sells


It seems they have been spreading half truths

The researchers looked at past experiments in which participants reported on their memory of, attitudes toward, and intentions to buy products after they were shown ads in print, billboards, posters, TV, or video that may have played elsewhere, like online. They found participants were more likely to remember ads that made sexual appeals than the ones that didn’t. But that they were not more likely to remember the brands featured in the ads. The participants were also more likely to have a negative attitude towards the brands that used sex in their ads than those that didn’t.

Study

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About makagutu

As Onyango Makagutu I am Kenyan, as far as I am a man, I am a citizen of the world

21 thoughts on “Who said sex sells

  1. I tried to sell sex once but got arrested. Now I sell scented candles instead.

    Liked by 6 people

  2. shelldigger says:

    Beer commercials should be told about this 😉

    And who’s hungry? I have a sudden urge to go to Hardees.

    For anyone not familiar, Hardees ran several sexy ads with scantily dressed babes for a while. FWIW if I happen to be away from home and a fast food joint becomes a necessity, Hardees is my first choice. I have no idea if it is because of the ads, or if I just like their burgers.

    Liked by 2 people

  3. I paid $300 once to jump onto a birthday cake shaped like a life-size voluptuous woman.

    Well, not really; but, I certainly would!

    Liked by 2 people

  4. renudepride says:

    Sex may not sell the commercial product, but it certainly gets the viewer’s attention! Interesting study, my Kenyan brother. Naked hugs!

    Liked by 3 people

  5. Not the least bit interested in what sex things others are doing or using.

    Our private life is ours, & don’t want to see others in their’s.

    When we go out to have a meal, we want to see the menu, not nudity.

    Liked by 1 person

  6. Scottie says:

    I am really disappointed in humanity. What has gone wrong in us that sex doesn’t instantly get our attention and make us want what ever is associated with it. Just how far have we fallen? That’s it, we need to get universal healthcare and get all the guys some testosterone. 🙂 🙂 Hugs

    Liked by 1 person

    • makagutu says:

      What has gone wrong with us? They have been displaying sex everywhere. Soon they may start ads for coffee as if they are selling condoms.

      Liked by 1 person

    • basenjibrian says:

      Well…many of the chlorine based compounds rampant (heh heh) in industrial agriculture and processes have estrogenic effects, I have read. We are less manly than our ancestors!

      Liked by 2 people

      • Scottie says:

        🙂 Oh no! quick contact the space people, we need an infusion of manliness right away. Wait, what are you saying it can only be done with anal probing? Let’s see, reacting to sexy TV advertisements… or taking a big space one probing deep up the butt to release the medication manliness? I need a hamburger and fries to figure this one out. 😉 (written in an attempt at humor.) Hugs

        Like

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